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Editura Butterworth Heinemann
ISBN 0750655011
Numar pagini
Format
An aparitie 2003
AdValue is organised into four sections, according to where the
advertising effect is to be seen: Company value effects, Business
performance effects, Customer effects, and Brand effects. In addition,
there is a brief introductory section and each chapter is prefaced by
a short executive summary describing 'the argument in brief'. The
individual authors are leading experts in their fields drawn from the
advertising industry, the client community and the academic world. The
bo ...
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L. Butterfield Cadranul banilor- reedit |
35.00 LEI
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acum
23 minute |
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price.ro nu este magazin online si nu vinde in mod direct. Puteti achizitiona produsul L. Butterfield AdValue de la oricare magazin afisat in lista de preturi. Mai multe specificatii si imagine detaliata pentru L. Butterfield AdValue puteti gasi in pagina Detalii produs.
Preturile, specificatiile si imaginea pentru L. Butterfield AdValue sunt furnizate de catre magazinele din lista. Preturile contin TVA.
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